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The Problem: You’re Not Getting Enough Opportunities for Work

According to NAVA, 54.7% of voice actors report making less than $10,000 a year. 76% report making less than $50,000 a year.

80.8% also report reaching out to market their services less than three times a day.

That’s not a coincidence.

If you’re not getting enough opportunities to book, it’s because you’re not generating them.

The auditions you’re getting from P2Ps are oversaturated and underpaid, and the ones from agents are highly competitive.

There is a better way: marketing directly to prospects.

But…

I had personal conversations with almost 70 voice actors to find out what was holding them back. Here’s what they told me:

  • They didn't know how to market their services

  • They feared (rightly so) sounding pushy, salesy, or being annoying, and

  • They didn't have a plan or a process with which to market

They were stuck and they didn’t know what to do or how to do it.

 
 

What Is The VO Freedom Master Plan?

The VO Freedom Master Plan is our signature program which includes an intensive online curriculum, weekly live coaching calls, and an exclusive mastermind community of supportive voice actors working side-by-side to help you scale your marketing, relationships, and opportunities by leveraging our best-in-class strategies.

The goal of this program is to provide you with all of the steps and support you need to create a highly profitable voiceover business leveraging our best-in-class, proven marketing strategies.

 
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The Mission

We are on a mission to change the careers and lives of voice actors for the better by teaching them a step-by-step process for growing relationships at scale that lead to consistent opportunities to book, and by building a community of gritty, action-taking, empowered people making that transformation.

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What’s Included

Curriculum:
The Master Plan

The Master Plan is the most tested marketing curriculum in the industry. We didn’t just “put it out there.” We tested it with real voice actors in real time to understand what didn’t work, and we improved it.

Then we partnered with a major state university consultant who audited all of the content, added additional student testing, worksheets, guides, and tools to support the existing curriculum, and brought it in line with university standards.

No other VO marketing curriculum is as tested and academically sound as this one. Not even close.

Community:
VO Pro

No matter how good the curriculum is, you will hit a point where you’ll need help. Not if, when.

We’ve built an entire community of entrepreneurial peers who have learned the system, adapted it for their own businesses, and use it daily. We’re here to help you.

When you have a question, a problem, or a sticking point, you’ll have 2, 3, maybe more people who have had that same issue before help you. All using the same tools and processes you are.

All Master Plan students get lifetime VO Pro access.

Coaching Calls:
Weekly

Each week, we gather live with each other to give help to those who need it and receive help from those who can give it.

We solve problems by community. We support each other and help each other.

This is not one guy pontificating about the way things should be done. This is rubber-meets-the-road, real-world advice from people actively working the program and marketing their businesses every day.

Rest assured you’ll never feel alone in your journey.

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The Master Plan Curriculum

The most tested and developed marketing curriculum in the industry. Over 5 hours of video training content, resources, worksheets, guides and more…

PHASE 1: LAYING THE FOUNDATION FOR VO MARKETING SUCCESS

  • Introduction

  • Module 1: Program Orientation

  • Module 2: The VO Freedom Master Plan Marketing Principles

  • Module 3: The Success Mindset

    • VOFMP Find Your Why Worksheet

    • VOFMP Mindset Quiz

    • VO Freedom Master Plan Recommended Books List

PHASE 2: THE MASTER PLAN

  • Module 4.1: Your Website – Strategies To Set Your Site Up for Success

    • Website Success Strategies Downloadable Summary Booklet

    • Website Pickups Policy Template

  • Module 4.2: LinkedIn – Optimizing Your Profile

    • LinkedIn Image Sizes Guide

  • Module 4.3 Email Sequencing and How To Structure Your Emails

    • Email Messaging Worksheet

  • Module 4.4: The 7 Most Common Client Responses and How To Reply To Them

  • Module 5.1: Targeting and Identifying the Right People

    • Top 50 Voice Actor Prospect Job Title Searches in LinkedIn

  • Module 5.2: Outreach Channels – LinkedIn vs. Cold Calling vs. Email

  • Module 5.3: Executing and Managing the Outreach Process

  • Module 5.4: Mastering Email Deliverability How to Avoid the SPAM Folder

    • Cold Email Deliverability Checklist

    • The VOFMP Wins Tracker

  • Module 6: Social Marketing

  • Module 7: Client Engagement and Onboarding

  • Module 8: Maintaining Strong Relationships

 
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The Community: VO Pro

No matter how good a curriculum is, you will hit a point where you’ll need help. Not if, when.

We’ve built an entire community of entrepreneurial peers who have learned the system, adapted it for their own businesses, and use it daily. We’re here to help you.


The VO Pro Community is included with your Master Plan enrollment. You get all the benefits:

  • Private Master Plan Students-Only Support: The private area of VO Pro is for Master Plan Students only and includes Master Plan specific resources, support videos, and more.

  • Webinars - Enjoy deep discounts (often free!) on our monthly webinars. Normally $39 - $59/each. Plus, access to the entire Webinar Library.

  • VO Rates 101 course FREE - a $99 value. In VO Rates 101 you’ll learn how to accurately quote the most common genres of voiceover: Broadcast work, Non-Broadcast, including Corporate, Medical and Technical Narration, Explainers, E-Learning and Corporate Training, and Audiobooks.

  • The Rates Room - Ask your toughest questions about rates and get answers from Paul and other top VO Pros.

  • VO SEO course FREE - a $99 value. By the end of this course, you will have a comprehensive understanding of SEO principles and be equipped to optimize your voiceover website for better search visibility and higher ranking.

  • NEW! Mindset Mastery - Over 4.5 hours of our exclusive audio mindset training content. Topics include Dealing with Clients, Time Management, Growth Mindset, and more…

  • Performance Workout Groups - Commercial, Corporate/E-learning, Audiobooks, and Animation - or start your own!

  • VO Pro Mastermind Groups - a combination of brainstorming, education, peer accountability and support to sharpen your business skills. Members challenge each other to set strong goals, and more importantly, to accomplish them

  • Members-only channels and community forums

  • Monthly AMAs (Ask Me Anythings) led by Paul

15% Off Tina Morasco’s Video Library

  • 15% off Tina Morasco’s Voiceover Library

  • 20% off courses from VO Pro Coaches like Carrie Olsen, Linda Bruno, Jordan Reynolds, and more coming soon…

  • Access to the Member Affiliate Program which earns you commissions on VO Pro Membership referrals

  • Access to the VO Pro Member Directory

  • Peer-to-peer direct and group messaging with other members

 
 

The Coaching Calls: Weekly

Weekly program coaching calls for life

Each week, we gather live with each other to give help to those who need it and receive help from those who can give it.

We solve problems by community. We support each other and help each other.

This is not one guy pontificating about the way things should be done. This is rubber-meets-the-road, real-world advice from people actively working the program and marketing their businesses every day.

When you have a question, a problem, or a sticking point, you’ll have 2, 3, maybe more people who have had that same issue before help you. All using the same tools and processes you are.

Rest assured you’ll never feel alone in your journey.

 
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 Frequently Asked Questions

 
 
  • The VO Freedom Master Plan is the only tested and proven voiceover marketing program in existence. The initial course was tested live with 25 voice actors and that feedback, both immediate and post-session, was incorporated into the curriculum.

    We didn’t stop there.

    We partnered with a major university online and distance learning consultant, an expert in the field of online learning. All the content was audited and adjusted where needed and new content, resources, tools, guides, worksheets, and more were added.

    It is the only course in the voice over industry with such testing and university-level instructional development.

  • This program is for pro voice actors actively seeking work, either part-time or full-time. You have pro demos and a solid website.

    If you’re part of the 76% of voice actors making less than $50k/year (Source: NAVA) this program is built for you.

    If you’re already established and doing well, but relying on agents or P2Ps, this program will help you stabilize and grow your business through direct relationships with clients.

  • Yes.

    You must have two professional demos, ideally a corporate/narration and commercial. DIY demos do not qualify.

    You must have your own pro VO website. Profiles on casting platforms do not qualify.

    And finally, you must be willing to invest in yourself and put in the work. Building a stabile clientele with sufficient recurring work takes years of consistent daily action. We can show you how, but we cannot do the work for you.

  • No.

    We teach no voice over performance or audio production in this program. The program focuses solely on the marketing and business aspects of voice over with the goal of growing your business and generating consistent booking, business, and income.

  • The online curriculum is self-paced (asynchronous) and can take anywhere from 6-8 weeks to several months to complete based on a student’s available time and method.

    To be clear, the core of each module is video and there is a little over 5.5 hours of video training, but it’s the work that the course requires which takes the bulk of the time invested.

  • We don't discuss the tuition investment until:

    1. We understand where you are and where you want to be in your VO career and we’re confident the program can help you,

    2. We decide we're a good fit for each other, and

    3. We can talk about the tuition in the context of the entire program. It's like asking, "how much is your house" without knowing how many bedrooms, bathrooms, how much land, the condition, etc.

    Hence, why we require a strategy call.

    This is the most researched, tested, and developed VO marketing program on the planet.

    Elite level marketing and VO business education and the potential returns it brings require appropriate investment.

  • You must schedule 60-minute strategy call with me to assess fit.

    This program is not for everyone and I won’t admit you unless I believe I can help you.

    Pending that meeting, if you are admitted, you will receive enrollment information.

  • Yes.

    You’ll have lifetime access.

  • The minute you enroll.

    The curriculum is online and asynchronous, meaning that you can log in and work the curriculum anytime day or night, from anywhere in the world.

    Everyone learns differently.

    You have total control over how and when you learn. Go at your own pace and in your own time.

 
 

What They Say


The other courses, and I’ve bought them all, tell you what to do. Paul is the only one who shows you how.
— Carman Wilson, Washington DC


I knew that this program was going to be something special.
— Marie Pantel, Wanaque, New Jersey


Thank you for what you do for the community, being a source of inspiration, and for showing us the way. (Cue angelic Aaaah sound)
— Reza Nasooti, Vancouver, British Columbia